SOLID BY CHOICE
The cleansing and conditioning system lives in the bar itself and meets water when you use it.
ROOTED IN AYURVEDA • MADE FOR NOW
Ancient roots. Modern haircare.
Ayurveda-inspired haircare crafted with botanicals and modern science for healthy, beautiful hair.
SHOP HAIRCARE
AYURVEDA-INSPIRED
MODERN FORMULATION
SOLID BY DESIGN
CRAFTED IN CALIFORNIA
What does your hair need most?
Not sure? Start with the concern you notice most on wash day.
ROOT REVIVAL
Volume + Body Choose this ritual if your hair feels: Flat Fine or lacking body Weighed down In need of more volume and bounce Best for hair that needs lift, body and a fuller-looking feel.
SCALP BALANCE
Scalp Comfort + Care Choose this ritual if your scalp feels: Dry Tight Uncomfortable Prone to visible dry flakes Best for scalp comfort and a cleaner, more balanced-feeling wash.
WHY SOLID?
Why put water in the bottle when it's already in your shower?
ORAA was created as a solid alternative to conventional liquid shampoo, a format that moves away from the traditional plastic shampoo bottle and meets water at the point of use.
BUTTERS + OILS
ORAA balances its cleansing system with oils, butters and conditioning ingredients for a richer, more cushioned wash.
CLEAN WITHOUT THE STRIPPED FEEL
A shampoo bar is a format. What matters is how it's formulated. ORAA is designed to cleanse effectively while leaving hair feeling soft and cared for.
For hair that feels flat, weighed down or lacking volume.
Root Revival
For a scalp that feels dry, tight or uncomfortable.
Scalp Balance
Less water. Less plastic. More ritual.
Customer stories
Hear how ORAA has become part of our customers' rituals.